NEWS/EVENTS
Sketchbattle Jr. 2024
By Emma Sauve |
This year Sketchbattle Jr. hit Newlab Detroit, with talent spotted and recognized by General Motors Design and the College of Creative Studies. Our next generation of designers from grades 7th-11th competed for design scholarships and prizes at this years Sketchbattle Jr. For those that have been to the Middlecott Sketchbattle, the concept is basically the…
Read More Detroit Autorama 2024
By Emma Sauve |
This year our crew hit the show with Adam as a celebrity judge for an Autorama Extreme Award, catching up with old friends and new rides on Detroit Steel Wheels. Mary Jacob debuted her Camaro on our John R Detroit Steel Wheels Autorama in Detroit is like welcoming everyone to our house for the holidays.…
Read More Lonestar Throwdown 2024
By Emma Sauve |
Another epic year, with the crew successfully securing the 2025 show. Zach Pennock’s “Shorty” running our D-Town’s. Emma here, back for another break down of show coverage. Lonestar Throwdown has been a favorite for me these past 4 years. The camaraderie, the displays, the interactivity of people just building to cruise, the whole show is…
Read More John R’s – Now Available
By Emma Sauve |
The day has finally come my friends, our highly anticipated John R Detroit Steel Wheels are available for purchase! Check out our Product Page for all of out available sizes, backspacing, and bolt patterns and download our order form here. John R – 18×9″ with a 4.5″ BS all around John R – 20×9″ with…
Read More SEMA 2023
By Emma Sauve |
Every year I hit the SEMA show to cover all the vehicles on our Detroit Steel Wheels. Since the wrinkle in time that was 2019-2021, I have to say, this show really brought me back to that pre-covid SEMA feeling. Josh Fellman brought this killer COE running D-Town’s. I’m coming fresh off a Sunday to…
Read More Coming Up: Middlecott Sketchbattle 2023
By Emma Sauve |
Sketchbattle is back, this year at Newlab Detroit on September 14 It’s been a minute since Sketchbattle was held in Detroit, what with Covid-19 restrictions and the switch up from a winter NAIAS to fall. But here we are, currently a week out from this years fight club of design. Has a nice ring to…
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